National apartment market research company Axiometrics recently reported on the phenomenon of above average rent growth in cities with "active lifestyles." Portland is named along with cities such as Denver, Minneapolis, Atlanta, Salt Lake City, and Orlando as one of the top destinations for this type of activity. Because people are more likely to choose to live in "active lifestyle" cities, employers tend to relocate to such areas as a way of attracting top talent, positioning lifestyle as an amenity. This also keeps rents above the national average, which attracts investors and developers.
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