Wednesday, February 2, 2011

Craigslist Expected To Start Charging to List Apartment Vacancies

Multifamily advertising experts say San Francisco-based Craigslist will likely move to a pay-per-post model for apartment listings in major U.S. metros, possibly within the year.

While apartment marketers have speculated a broad move to a pay-per-post model since Craigslist’s 2006 decision to begin charging $10 for brokered New York City listings, the move is more likely now, as the company has seen the pay model help significantly reduce illegitimate listings in high-volume, growth categories such as apartment and housing listings in large urban markets. Read the full story at Multifamily Executive.